Video Edukasi Berbasis Kearifan Lokal Melalui Peran Influencer terhadap Peningkatan Imunisasi Dasar
DOI:
https://doi.org/10.55681/jige.v5i4.3604Keywords:
Attitudes, Complete Basic Immunization, Influencers, Knowledge, Local WisdomAbstract
Background: Complete basic immunization (CBI) is crucial in preventing infectious diseases in children. However, CBI coverage remains low in some remote areas. This study aims to develop a local wisdom-based educational video involving influencers to increase CBI coverage.
Methods: The study used a quasi-experimental design with a one-group pre-test and post-test. Thirty-five mothers with toddlers were selected via stratified random sampling. Data were collected through questionnaires to measure knowledge and attitudes before and after the intervention. Paired t-tests were used for analysis.
Results: Mothers' knowledge and attitudes significantly improved after the intervention. The average knowledge score increased from 65% to 85%, while positive attitudes towards immunization increased from 70% to 90%. Paired t-tests showed a significant difference with a p-value < 0.05.
Conclusion: Local wisdom-based educational videos involving influencers effectively improve mothers' knowledge and attitudes towards CBI, offering a promising strategy to enhance immunization coverage.
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